Your Cooling Specialists “I’m a museum junkie” 808 W. 23rd, Yankton, SD 605.665.2895 www.kaiserheatingandcooling.com Chris Frick Doug Dykstra Photo by Tony Jones The first time Patricia Bornhofen visited the National Music Museum in Vermillion, it was as a tourist, and she initially couldn’t quite believe what she was seeing. “I’m a museum junkie, and at first I actually thought it was not a museum of real musical instruments. I thought they were facsimiles, because I was so astonished by the level of the collection,” she said. “I actually went back to the front desk and asked if that was the case; I asked if the instruments housed here were replicas. Upon discovering the National Music Museum did indeed display instruments from the Renaissance, crafted by Stradivari and Amati, Patricia said the first thought that entered her mind was, “this (the museum) has got to be put on the map more, figuratively, and literally. So when the opportunity, by coincidence, of my coming to the area and the museum having a need for a dedicated publicist and communications person happened, I went for it, of course. Patricia has been the National Music Museum’s manager of communications for nearly three years. “Looking at the museum, I frequently have to say to myself, ‘how is this place here in the middle of the United States, and away from some of the more likely vMUSEUM continued on page 25 HERVOICEvJULY/AUGUST 2016v23